Creative. Marketing. Branding. Communications.
Each of these can be a standalone project. You may need a new brand identity, a campaign concept, a brochure, a website, clearer copy, a marketing plan or support with internal communications.
But in reality, these areas usually overlap.
A brand problem may actually be a messaging problem. A marketing problem may be a
lack of clarity. A communications issue may need be er creative. And sometimes, the
thing a business asks for isn’t quite the thing it needs most.
That’s where I add value.
I look at the bigger picture first, then help work out what needs to be clarified, shaped,
created and delivered. Sometimes that means focusing on one specific area. Other
times, it means bringing several together to create a more joined-up solution.
